When it comes to online marketing, there are 3 important questions people ask about video marketing.
- Live video vs. pre-recorded video, which is better?
- why is video marketing so important?
- How can I use video for social marketing?
If you missed me live, shame on you. No, I’m just kidding! Well, you did miss some funny bloopers and other pieces of free advice, but don’t worry. Here is a short video re-cap.
In addition to getting my take on why you should focus on video marketing, check out this article on Successful Online Marketing Strategies.
3 important questions people ask about video marketing.
Live video vs. pre-recorded video, which is better? [Watch For More]
I’m not sure that it matters so much. We all have our preferences and I would have to say that I am split 50/50 on this one. Video marketing is something that the every day entrepreneur just did not have access to a few years ago. Now that we all have the ability to create video content and share it with our audience, all entrepreneurs should simply pick a method to start with and
is just fun and incredibly personable. It’s really the next best thing to having someone physically it beside you for an in-person conversation. Here’s the draw back, going live can be a bit unpredictable. I mean, you’ve got real time comments, may some stage nerves, on-camera hair problems (or lipstick on your teeth if you’re anything like me), and a host of other real-time challenges.
If you are not ready to let go where you need to and harness some control where you must, then pre-recorded video may be your best option. While you won’t get audience participation and real time engagement you have the option of stopping whenever and wherever you need to. If you are a perfectionist, I’m not sure I would recommend this option, because you will find flaws with every cut – trust me. Every day entrepreneurs have gotten pretty creative with video marketing – they are doing product reviews, how-to tutorials, shopping hauls and so much more with recorded video.
Why is video marketing so important? [Watch For More]
Video marketing is important because it works! It’s not a complicated answer at all. Video content is what gives your audience a real taste and feel of who you are. Through video, your audience really has a chance to get to know you, like you and trust you.
How can I use video for social marketing? [Watch For More]
Every day entrepreneurs are using social platforms for fun, of course. They (85% of them anyway) are also using video to market their product, service and opportunity. The strategic business owner is using video to teach and add value to the market place.
A great way to share your video content is to post in groups, contribute to forums and house video content on youtube.
xoxo (Aria – Twin #1)